Following on from a series of successful projects for the Premiership club we were asked to produce a brochure to communicate the club's role in the local community. 'The Community programme' at Gloucester Rugby works in conjunction with schools and colleges throughout Gloucestershire providing an opportunity to get involved with the club and its players and benefit from coaching and activities.
The design needed to connect with the local community, not just children, but teachers and potential corporate sponsors alike. A clean, considered yet homegrown feel was developed and snap shot style imagery and handwritten tips and advice from Gloucester players gave the brochure a personal and collectable feel.
In conjunction with the brochure we also create annually, a wallchart which is sent out to schools across the county highlighting match fixtures and youth training camps for the coming season.


